Syllabus: Subediting & Design
Lesson 1 What
is a Subeditor?
The subeditor's precise role, the subbing process
and what is meant by 'house style' and 'newspaper English'. The
importance of correct grammar, spelling and punctuation; how to
transform lacklustre prose into concise, vigorous language - and
check all the facts in the process.
Lesson
2 Working with Words
Learning
the importance of accuracy, balance and consistency. Developing a keen 'news sense',
and understanding how to structure an effective news story by identifying the
strongest angle and intro.
Lesson 3 Copy
Editing
How to identify and eliminate wasteful words and
avoid using inverted sentences, jargon, clichés and slang.
Knowing how to use proof-correction marks; editing and cutting copy
against the clock.
Lesson 4 Journalists
and the Law 1
Learning when the law restricts what you can write
and how to avoid costly legal action. The buck stops where? The
dangers of libel and other pitfalls; qualified privilege and unintentional
defamation; criminal libel; and the need for fairness and accuracy.
Fair comment, malice and slander are explained, along with the risks
and implications of mistaken identity.
Lesson 5 Headlines
How to write lively, accurate and appropriate
headlines that fit the space available. Exploring the differences
in approach on news, sport and features pages: the role of headlines
in selling stories to the readers. The need for originality and
the pitfalls involved in puns and wordplay; the role of straplines,
subheads and taglines. How to recognise stories that call for 'special
treatment'.
Lesson 6 First
Steps in Design
Learning how to convey a variety of messages through
the use of type: the factors which decide an editor's approach to
design and layout. Getting to grips with some basic design principles;
how different techniques are used to achieve specific effects.
Lesson 7 Journalists
and the Law 2
The rights enjoyed by the Press and how these
relate to those of the private citizen. What is meant by contempt
of court; how to recognise situations or stories in which there
is a danger of potential contempt. Learning about reporting restrictions,
and the particular dangers relating to the coverage of the youth
courts and sexual offences. The role and relevance of the Official
Secrets Act.
Lesson 8 Subediting
Tasks 1
How to handle and process copy for publication.
What options are open for approving, correcting, cutting, changing
or 'spiking' stories. A variety of practical subediting tasks help
to reinforce the importance of correct spelling, punctuation and
grammar, along with ways of tackling some of the taste and ethics
issues faced by the subeditor.
Lesson 9 Planning
for Publication
Planning a publication from scratch: the steps
involved in formulating a clear working brief. How to draw up a
flat plan and use it to plan content. Drawing up a design brief;
the principles behind modular page design. Selecting typefaces appropriate
to the character of the publication you are planning.
Lesson 10
Advanced Design Techniques
Exploring the means of achieving maximum impact
from page layouts; using rules, borders, anchors, hampers and sidebars.
How to crop and size pictures and how to incorporate a variety of
other design elements: raised and drop capitals, tints, reversals,
boxes and borders, in creating complex news and features pages.
Lesson 11 Subediting
Tasks 2
Another hands-on opportunity to put your new skills
to the test, this time focussing on headline-writing and page design
tasks, consolidating and revising the skills you have learned to
date.
Lesson 12 Final
Briefing
This final lesson gives you the vital preparation
required to launch your subediting careers, whether on a full-time
or part-time basis. Detailed revision notes provide an opportunity
to tie up any loose ends in your training, with business-like advice
aimed at pursuing a professional approach to future subediting assignments.
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